# 10x With Us > Product, UX, and Service Design consulting, training, and coaching. We help organizations and individuals build world-class digital products through human-centered, pragmatic, and impact-driven approaches. ## Overview 10x With Us is a Dubai-based product and UX consultancy working with startups, scale-ups, enterprises, and government organizations. Our work focuses on improving product outcomes, accelerating learning, and building long-term internal capability rather than short-term delivery. ## Core Pages ### Home - URL: https://www.10xwithus.com/ - Summary: Introduction to 10x With Us, our philosophy, and the problems we solve. Highlights our manifesto, key services, and who we work with. ### About Us - URL: https://www.10xwithus.com/about - Summary: Background on the company, our beliefs, values, and approach. Introduces the founding team and explains our focus on the Arab region, fairness, transparency, and human-centered design. ### Services - URL: https://www.10xwithus.com/services - Summary: Detailed breakdown of consulting, training, and coaching offerings for businesses, teams, and individuals. ### Contact - URL: https://www.10xwithus.com/contact - Summary: Contact information and inquiry form for partnerships, consulting, training, or coaching engagements. ## Services for Businesses ### Product Strategy & Discovery - Defining product vision, success metrics, and roadmaps. - Research-driven discovery and ideation. - Identifying product-market fit and validating assumptions early. ### UX Research & Design - UX research planning, recruitment, and execution. - Prototyping, usability testing, and iterative design. - Establishing research operations and internal capabilities. ### Service Design & Customer Experience - Mapping end-to-end customer journeys across channels. - Designing cohesive service ecosystems. - Improving cross-touchpoint consistency and experience quality. ### Enterprise & Government Services - UX research lab setup and enablement. - Competitive benchmarking and landscape analysis. - Scoping and strategy prior to procurement and RFPs. - Supporting internal team hiring and capability building. ## Services for Individuals & Teams ### Training - Team-wide training (remote or in-person). - Cohort-based learning programs for product managers, designers, and researchers. - Practical, real-world product and UX skill development. ### Coaching - 1:1 coaching for product practitioners. - Career growth guidance, portfolio reviews, and mock interviews. - Support for navigating complex product and organizational challenges. ### Topics Covered - Product strategy and discovery - UX research foundations and advanced techniques - Hypothesis-driven and experimentation-led design - Designing Arabic-first and culturally relevant experiences ## Manifesto & Beliefs We believe: - Great digital experiences should not be hard to create. - Product practitioners deserve the opportunity to become world-class. - Government organizations should lead, not lag, in digital innovation. - Results matter more than billable hours or rigid scopes. - UX is iterative, evolving, and never “done”. - Learning and experimentation drive meaningful innovation. - Solutions must respect regional, cultural, and language contexts. ## Team - Robert Zikry - Founder & CEO - Gemma Hill - Co-founder, Head of Product - Rana Mansour - Co-founder, Head of UX ## Location - Based in Dubai, working with clients across the region and globally. ## Contact - Email: hello@10xwithus.com ## Future / Optional Content If published in the future, this site may include: - Articles or blog posts on product, UX, and research practices - Case studies detailing client outcomes and learnings - Toolkits, frameworks, and educational resources